Credit Card Activation
A secure digital solution for instant credit card activation, featuring facial authentication, step-by-step guidance, and seamless integration with digital wallets.
Project Objective:
Transform the credit card activation process into an immediate digital experience, ensuring greater client security, reducing operational costs, and enabling product usage from day one.
Design Features:
Secure digital flow for credit card activation.
Clear, step-by-step guidance for an intuitive experience.
Facial authentication to certify the client’s identity and build trust.
Process steps: enter the last digits of the card, identity authentication, password creation, and account setup.
Integration with digital wallets, allowing clients to add and use their activated card instantly.
Process Highlights:
Research and analysis of the previous activation journey to identify pain points and inefficiencies.
Co-creation workshops with business, risk, and technology teams to align compliance, feasibility, and client experience.
Wireframes and prototypes designed for clarity, security, and simplicity.
Iterative testing with clients to validate usability and trust in the digital process.
Collaboration with development and security teams to ensure robust authentication and technical feasibility.
Delivery of a new activation flow that reduced waiting time from up to 72 hours to just minutes, improving customer experience and operational efficiency.


